Speaker season 2019 officially started!

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On stage!

Spreading the craziness to 70 entrepreneurs and business owners in Söderhamn.

Hard work beats talent. I proved it. I succeeded. Cause I’m stubborn.









Happy New Rally Year 2019

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Happy New Rally Year!


I hope that may the speed and force be with you, on and off the track, wherever you may turn or what direction you are going in life.

End of race in Baja 1000

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Sadly little Bug no.1106 is out of race. We had two breakdowns, the clutch and driveshaft. It took a while to fix we didn’t make the check point in time.

Big thanks to Mike Kay for inviting me, and big thanks to the rest of the team and crew for a great experience. Already starting to plan for next year.

Also, I’m so surprised and impressed by the capability of little Bug. It really goes in these rough tracks!

Congratulations to the overall winners!

Moto: Justin Morgan

Cars: Cameron Steele

Thanks to SCORE INTERNATIONAL for a great event. Hope to come back!

SCORE Baja 1000. The race is on.

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Ensenada, Mexico 2018-11-16

SCORE Baja 1000. The race is on.

Early morning on Friday the Moto competitors of the 51st SCORE Baja 1000 leave Ensenada for a gruelling race.

Some hours later the Autos will cross the starting ramp.

The team Mike Kay No. 1106 VW Bug racing in Class 11 will have their preliminary staging at 10.45, and Annie Seel will be on the starting leg.



Course length: 806.8 miles

Starting vehicles: 296


Among the crossover/celebrity racers officially entered in this year’s race are (as of 11/12/18):

–Alexander Rossi, 2016 Indy 500 champion, former Formula 1 driver, No. 709, Class 7

–Robby Gordon, former NASCAR Team Owner/Driver, owner/driver of stadium off-road truck series, three-time SCORE Baja 1000 Overall Winner, No. 77 SCORE Trophy Truck

–Cameron Steele, action sports TV announcer, No. 16 SCORE Trophy Truck

–Armin Schwarz, of Germany who lives in Austria, seven-time World Rally Championship race winner, No. 5L, SCORE TT Legend

–Brendan Gaughan, NASCAR racer and second-generation desert racer, No. 129, Class 1

–Ricky Johnson, legendary supercross/motocross motorcycle star, short-course off-road champion, No. 6, SCORE Trophy Truck

–John Langley, Producer of the award-winning COPS TV series, also has a star on the Hollywood Walk of Fame, No. 250, Trophy Truck Spec

–Bryce Menzies, SCORE Trophy Truck champion, short-course off-road champion, internationally rally racer, No. 7 SCORE Trophy Truck

–Toby Price, champion factory motorcycle rally racer from Australia, Dakar champion, No. 7 SCORE Trophy Truck

–Rhys Millen, champion Formula Drift racer from New Zealand, 3-time Pikes Peak Hill Climb Champion, precision-stunt-car driver, No. 2966, Pro UTV FI

–Annie Seel, legendary Swedish international motorcycle rally and enduro racer, No. 1106 Class 11

Check out SCORE official web page for more information and updates: http://www.score-international.com



Line up ceremonial start SCORE Baja 1000

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Our little red Baja Bug no. 1106 lining up for the ceremonial start of the 51st SCORE Baja 1000.

PRESSINFO: Annie Seel back in the SCORE Baja 1000

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Ensenada, Mexico 2018-11-14

Annie Seel back in the SCORE Baja 1000

The Swedish rally driver Annie Seel is lined up for the 51st edition of the SCORE Baja 1000 Offroad race in Mexico. 

Together with the team of north Californian Michael Kay she is taking on the Baja challenge in a class 11 VW Bug. 

They raced together already 16 years ago with Robert Barnum, finishing 8th in the Pro Moto class 22.
– I’m am so exited to come back to this legendary Offroad race after so many years. I will be a new experience to race in a classic car like the Baja Bug, says a smiling Annie Seel at line up for pre technical inspection.

Annie Seel is one of the top female international rally racers having competed in major events like the Dakar, and many more of the World Cup Cross Country races both in Moto and Auto cathegory. In the Dakar Rally 2010 she was crowned the women’s champion.

By racing this Baja 1000 in a car, she will be the only woman who has raced both Dakar rally and the Baja 1000 in cathegories Moto and Auto.

Team info
Race number: 1106
Driver of Record: Michael Kay
Race Class: 11
Car: VW

PRESSINFO: Annie Seel på startlinjen i Baja 1000 rallyt i Mexiko

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Ensenada, Mexiko 



Annie Seel på startlinjen i Baja 1000 rallyt i Mexiko


Den svenska rallyföraren Annie Seel drar västerut. Hon har Nordamerikas största offroadrally på programmet. Tävlingen är Baja 1000 som körts sedan 1967.

2002 körde Annie Seel motorcykel i elitklassen Pro moto, och kom med sitt team på en 8:e plats. Nu 16 år senare ställer hon upp igen. Fast i bil.

Med starten i Baja 1000 blir Annie Seel historisk som enda kvinna att ha kört de båda legendariska rallytävlingarna Dakar och Baja 1000 – med motorcykel och bil.

Annie Seel är inbjuden av samma teamchef Michael Kay som hon tävlade för på motorcykel. Nu kommer hon att köra en klassisk VW ”Bubbla”.

– Det känns helt fantastiskt att Michael Kay bjuder in mig att ställa upp i den här anrika tävlingen igen. Det blir en ny utmaning att köra den här sortens bil, och det gillar äventyraren i mig.

På startlinjen finns flera kända namn som F1-föraren och Indy 500-mästaren Alexander Rossi samt NASCAR och Dakar-profilen Robby Gordon.

Totalt 296 ekipage från 18 länder är anmälda.


Info Annie Seel

Annie Seel är enda svenska förare någonsin som har kört Dakarrallyt både med motorcykel och bil. Hon var första kvinna 
att sätta höjdrekord med motorcykel på Mt Everest.
2010 blev hon Dakarmästarinna på mc.
Sedan 2011 tävlar Annie Seel med bil och har kört EM i Historic Rally, samt Midnattssolsrallyt flera gånger. Klubb: Kungliga Automobilklubben Motorsport

Officiell hemsida: http://www.annieseel.com


Info Team Michael Kay

Race Class: 11

Race number: 1106

Car: VW

Driver of Record: Michael Kay

Info Baja 1000 Mexiko

Baja 1000 är Nordamerikas största offroadtävling och kördes
första gången 1967.

Totalt 288 ekipage är anmälda i klasserna för motorcykel och bil. Deltagare från 18 länder. 

Start för första tävlande går den 16 november kl. 04.00 på morgonen. 

Sträckan är på nästan 140 mil. Maxtid är 36 timmar.

Publik: ca 250.000

Officiell hemsida: http://score-international.com


Racers from 41 States, 18 countries in the 51st SCORE Baja 1000


Annie Seel races Baja 1000 Mexico

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Here we go Baja 1000 Mexico again!

16 years ago I raced with my friend Mike Kay in the Moto Pro class.

Now I’m on his team in the Class 11, racing a classic VW Bug!

Race no. 1106.

It will be hot, dusty and tough!



Racers from 41 States, 18 countries in the 51st SCORE Baja 1000


Flashback. Annie raced Baja 1000 back in 2002.

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Flashback! Finish Baja 1000 Mexico back in 2002.

After an invitation from Mike Kay in America, I headed over to race the legendary Baja 1000 Offroad race.

Mike Kay and I teamed up with Robert Barnum and some more riders.

We finished 8th in the Pro class.

Good and crazy memories, as I had to ride my night stage without the powerful special night-light. Out in the pitch dark, I was overtaken by Tim Morton (BajaBoundMoto.com), and I could ride in the lights of his bike. Lucky me!

#baja1000 #bajacalifornia #scoreoffroad #annieseel #womeninmotorsport

Annie painted World Suberbike poster

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Many, many years ago I painted this official World Superbike Championship poster.

Little did I know I was going to run my own marketing and design company some years later.

Looking back, I realise there is always a first step…